gender-sensitve language cover

Jeder meint nicht alle – Why we need gender-sensitve language 

Jeder meint nicht alle – Why we need gender-sensitve language 

Jeder meint nicht alle – Why we need gender-sensitve language 

Jeder meint nicht alle – Why we need gender-sensitve language 

October 2020 - February 2021

As a result of our bachelor thesis about gender sensitivity within the German language, we developed a participatory pop-up exhibition. It invites the visitors to approach this rather controversial topic, contribute their own opinions, and experiment with formulations that take everyone into account.

In collaboration with Johanna Manz / Bachelorthesis at HfG SchwƤbisch Gmünd, DE
(exhibition, editorial, digital)

The title ā€œMitgemeint – Jeder meint nicht alleā€ roughly translates to ā€œIncluded – everyone (masculine) doesn’t include allā€.
The title ā€œMitgemeint – Jeder meint nicht alleā€ roughly translates to ā€œIncluded – everyone (masculine) doesn’t include allā€.

Gender-sensitive language is not only about making women visible but also about including non-binary people linguistically. Whether we need a fairer language or not is being discussed for some years now and often results in heated debates. Not everyone is equally informed, and prejudices make it harder to find a fair solution. The pop-up exhibition ā€œMitgemeint – Jeder meint nicht alleā€ opens up this discourse.

You can read more about this particular situation in the german language in English here. 

In collaboration with the Trustmaking project the teenagers will create a ā€˜farm to fork’ dinner at Zukunftshof Wien, where they showcase their skills and dishes they personally relate to. While dining, the guests' viewpoints will be challenged through experiencing the students’ speculations sensorly.
Stimulated through food and new thoughts, the participants should go home with new questions about what they, and especially what the youth wants and how that impacts the future.

campaign poster 1
poster stand with a park in the background
rendering of the exhibition
other layout
rendering showing the text lab module
flip through the newspaper
person holding a newspaper
cards with information on both sides
exhibition module about language of the future
girl holding a phone showing the mobile version of the website